Whether you are a tourism student, a hotel manager or any tourism related company, you need to be updated with the latest trends in your market, as the travel industry is continuously re-inventing itself with new trends and technology, it is important to stay informed. Your guests are using electronic devices, social media, mobile applications and so much more to ensure that they have a great business trip or vacation. In order to help you hoteliers out, we have compiled a list of 8 blogs to read to keep up with marketing.
Tnooz is the place to get updates and commentary on how new technology affects the travel industry. Any sensible hotelier knows that the industry is rapidly changing daily with along with the technology that consumers have embraced in recent years. Tnooz is an excellent tool for keeping up with trends and popular sites such as social media, booking engines such as Expedia and Kayak, TripAdvisor, mobile applications and much more.
5. – HospitalityNet
A great blog that every hotelier should be reading. With a daily newsletter full of information varying from hospitality industry news to marketing and customer service tips specifically designed for hotels. It even details staff movements at relevant hotels all around the world as well as industry events. If you’re looking to further your career in hospitality, there are even lists of schools, job opportunities, and useful books to read.
Another very informative hospitality blog is eHospitalityTimes. This blog is more feature-based than news-based, as the stories are broken up into overall categories such as “Tourism,” “Marketing,” and so on. It is also more “hospitality” based, so anyone that works at a hotel, from marketers to HR can benefit from reading it. Even hotel chefs can procure useful information, as there is a “Food & Beverage” section with cooking and presentation tips and news.
Although this blog’s name solely mentions marketing, it is critical that anyone with a stake in the hotel business, not just marketers, read this blog. It aggregates stories from a number of sources in online travel, marketing and hotel marketing. Many of the posts answer specific questions you may already have about hospitality and marketing, such as “How to drive direct hotel bookings.”
Skift is considered one of the biggest platforms where providing news, information and services to all sectors of the world’s largest tourism industry. Skift has extensive experience in the identification and synthesis of existing and emerging trends in daily coverage of global travel industry. Skift is now a daily tool used by top strategists, technologists and marketing Managers.
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Original article in english here.